At present, Austria flew the animation service already to develop the toy production, the animation creation and the film and television investment from the original animation toy manufacture and so on many domains. Now, Austria flies the animation to step in the baby behavior research, may say that has forward-looking one step the chess. Because of speaking of the entire animation industry chain, the animation derivation link's income accounts for the proportion is heaviest, although the present domestic animation industry chain is not very perfect, is also quite weak through derivation profit's ability, but the future will develop direction certainly so. But the animation toy's sales revenue is also without doubt Austria flies the animation profit most important source, therefore, Austria flies the animation namely to step in the baby behavior research now is in makes the earlier period for its animation toy the market survey, will research and develop for the future conforms to the market demand toy to seek for the objective basis.
Cai Linghuan pointed out that at present are majority of the animation enterprise many to do the animation creation, this is based on promotes one kind of development model which from the source creativity the animation industry's ponder expedites childbirth, but studies the baby behavior is seeks the animation industrial development from the terminal consumer market road of the breakthrough. The baby behavior research can have the monitor toy consumer demand the change and the trend of development, thus to have a new look the animation product expense condition to provide the basis, and promotes the buyers' market further growth. China is pregnant the infant child Research center's data to demonstrate that the animation profession's income 30% come from the broadcast copyright, 70% come Inflatable Slides from the derivation market the cartoon image authorization, but the Chinese cartoon image is authorized market 80% by the overseas cartoon image hold, Chinese native place cartoon vivid market share insufficient 10%.
Is pregnant the infant child commerce network's data also to point out that in the marketability degree high profession, the market demand has decided the profession development potential directly. Therefore, maintains at many professions the market demand the benign growth, is the numerous enterprises develops one of product marketing goals, simultaneously the product marketing also is not only is training the consumer to the Inflatable Slides product interest, is monitoring the consumer demand the change and the development condition.
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